Propel the profits of your Shopify store with cross sell offers your customers can't resist. For most online stores, 70-95% of revenue comes from cross sell funnels. Being able to upsell and cross-sell are sales tactics that help increase average order value.
There is a multitude of ways to cross sell products on your Shopify store successfully. Popular methods include adding an on-brand frequently bought section to your product page and making smart cross sell suggestions with add-ons at the cart.
In this article, you'll learn about Shopify cross selling, and we'll share with you the two best Shopify cross sell apps we recommend.
A cross sell app is a plug-in that entices your customer to add more to their order. A great perk of having a Shopify store is that Shopify store owners have many cross sell apps to choose from that can be installed.
The key benefits of using a Shopify cross sell app:
So, now that you know our reasoning for our cross sell recommendations, let's explore the two types of cross sells: pre-purchase and post-purchase cross sell funnels.
You can cross sell to a customer on your Shopify store in two ways: pre-purchase and post-purchase. Both of these strategies can help cross sell products, and they both achieve similar results. The only difference is where in the buyer's journey these marketing features are used.
This strategy aims to increase the average order value before customers check out on your store. Some customers respond better to offers before they make a purchase. Offering discounted cross sells can help build loyal customer relationships and increase the number of products in their cart.
On an ecommerce store, there is plenty of opportunity to cross sell via:
This cross selling strategy runs immediately after the customer has placed and completed their order.
Post-purchase upsell and cross sells use the already obtained customer data to provide an additional offer. The key idea is to create personalized customer recommendations using data like purchase history to suggest well-matched products.
So, now that you're all clued up on Shopify cross sellling let us introduce you to the two top cross sell apps that will propel your ecommerce business.
Finding the best cross sell app can be challenging, especially as many Shopify cross sell apps are available. Offering discounted cross sells to existing customers is 68% more affordable than acquiring a new customer, so you must find the best cross sell app for your Shopify store.
UpCart allows you to create a customized slide cart with cross sells and add-ons to boost average order value. The UpCart app enables you to create a great customer cart experience.
AfterSell's cross selling app creates customized post-purchase offers after a customer has made the initial purchase enabling repeat sales with cross-sell offers they won't resist. You can also boost customer satisfaction with a customizable thank you page by adding FAQs, on-page reviews, and more.
Good question. It's time to put your newfound knowledge about cross sell apps to use. If you're new to adding apps or plug-ins to your online store, the following steps will help you.
You can use cross sell apps with these four easy steps:
There you have it; we recommend the best Shopify cross sell apps in 2023. With UpCart and AfterSell, you can optimize your upselling and cross-selling sales tactics.
Now you're ready to upsell and cross-sell to increase profit margins and propel your business's success.
Happy cross selling!
Try AfterSell for free today to see how it can help you boost sales