%201.svg){kind=logo}
With Rokt, not only are we able to acquire customers at an efficient rate, but we also see quality indicators that are on par or even outperform what we are seeing from other channels.
Grove Collaborative, a leading online retailer for sustainable home and personal care products, needed an innovative solution to sustain their rapid growth rate as efficiency decreased on traditional channels. Grove wasn’t just looking for quick conversions–it was important that they reached customers who would have a high lifetime value and would increase second-order rates.
With Rokt, Grove was able to:
• Rapidly launch a pilot campaign thanks to Rokt’s streamlined, native ad formats
• Deliver viewable and native ads to customers on the confirmation pages of premium ecommerce sites
• Identify high-converting audiences and maximize acquisitions at an efficient CPA
Grove found instant success on Rokt Ads. They rapidly scaled their acquisitions without compromising efficiency, with the help of Rokt’s machine learning tools.
