“The setup with AfterSell was seamless. The success team there helped us get our campaign up and running in one call. We are extremely happy with how AfterSell has helped Collars & Co. grow our revenues.”
Collars & Co. and the Dress Collar Polo™ was created for people that hated wearing dress shirts under their sweaters and jackets everyday to work. It’s uncomfortable, hot, a pain to get on and then after wearing them, they’d have to have their expensive dress shirts dry cleaned.
In 2023, Justin, the founder of Collars & Co. when onto Shark Tank to pitch the Sharks his business. At the time, he already had a successful business with millions in sales. After an intense battle with the Sharks, Collars & Co. secured a deal with Mark Cuban and Peter Jones on the show!
Simple & powerful app to showcase upsell items
Collars & Co. was just looking to showcase upsell items to their customers. Being a successful brand, they were looking to scale and increase their AOV.
“We needed a simple and powerful app to showcase some upsell items to our customers.”
— Justin Baer
AfterSell’s Ultimate Upselling Platform
“We didn't have anything in place. The setup with AfterSell was seamless. The success team there helped us get our campaign up and running in one call. We are extremely happy with how AfterSell has helped Collars & Co. grow our revenues.”
Using AfterSell, Collars & Co. generates an additional $85,000 in incremental revenue every month! They use all of the modules on AfterSell including the powerful new checkout extensibility as well as post purchase one click upsells and thank you page offers.
The AfterSell team has worked closely with Collars & Co. to determine their strategy and achieve incredible conversion rates. The funnel setup has upsells AND downsells. This means that when someone declines the first post purchase offer, they show another offer which is a second opportunity to convert!
They have also setup a storewide discount popup on the thank you page that only shows when customers return to the page. Our data suggests that customers return to the thank you page 3 times on average per purchase. The storewide discount popup gives Collars & Co. a chance to convert the customer when they return. In fact, the thank you page is driving 40% of their post purchase revenue.
We’ve had tremendous results for Collars & Co. with the AfterSell platform and continue to find new ways to increase revenue and performance.
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